| When it comes to marketing, one of the most | | | | to find a name that will serve you well for the life |
| powerful tools you can use to build your brand is | | | | of your business. |
| a good business name. | | | | 4.) Forget funky spelling. - Don't get cute here, |
| Choosing the right name for your daycare | | | | make it easy to pronounce and easy to spell. |
| business is a very important task that requires a | | | | 5.) Do your homework. - Check for availability to |
| lot of thought and consideration. You want to | | | | avoid any potential legal conflicts. Imagine investing |
| choose one that fits your personality as well as | | | | your time and money into marketing materials, |
| your business outlook. | | | | only to receive a cease-and-desist letter in your |
| Here are a few guidelines that will help you | | | | mailbox. Arrrg!!! |
| choose the right name for your Family Daycare. | | | | 6.) Dust off the trusty old Thesaurus. - When you |
| 1.) Determine what thoughts and feelings you | | | | need just the right word, this is the ideal guide for |
| would like the name to convey. | | | | a quick study in the synonym department. |
| Cutesy ( Little Explorers) | | | | 7.) Get down to brainstorming. - Come up with a |
| Straightforward (Jane's Day Care) | | | | master list of names and take it from there. |
| Regional (Chesapeake Child Care) | | | | 8.) Register your domain name. - If you plan on |
| Educational (Brainy Babies Academy/Pre-School) | | | | having a website (and surely you do, right?... |
| Warm & Fuzzy (Home Away From Home) | | | | right...), now's a good time to snap-up your domain |
| I'd urge you to stay away from this one due to | | | | before someone else does. |
| it's popularity. | | | | 9.) Limit the number of decision makers. - Decide |
| 2.) You want folks to "Get It." - Don't get so | | | | who will have input in the naming process. I'm |
| creative that no one understands what message | | | | sure you've heard the old adage... "To many |
| you're business name is trying to convey, it should | | | | cooks in the kitchen". |
| clearly represent you and the services that you | | | | Use the tips and ideas above to come up with a |
| offer. | | | | name that will be just the right fit for you. Don't |
| 3.) Get it right the first time. - Put a lot of thought | | | | rush yourself into coming up with a name too |
| and consideration into choosing the right business | | | | quickly, the time you invest in choosing a name |
| name in order to avoid having to change it | | | | for your daycare business is time well spent. |
| months or years from now. Your goal should be | | | | |