Four Tips For Getting More Mileage From Your Articles

It has become common knowledge that theetc. I then offer the customized articles to the
smartest and most effective free method ofindustry associations representing those groups.
advertising your business and services is to writeThis tactic has resulted in hundreds of thousands
and submit articles to the over 400,000 e-zinesof fresh, new visitors to her web site when an
currently on the 'net. There are even severalassociation prints her customized article in their
e-books written on the topic, including mine, thatnewsletter or magazine.
will help you take advantage of this effective3. Choose an article you've written that outlines
technique. What do you do next after you'veseveral key points on a particular topic. Write an
invested the hours necessary to research, write,in depth, expanded article on each key point.
proofread, edit and submit your article toContact all the publishers on your list and offer
thousands of e-zine publishers?them the expanded key point articles and ask
I recommend several methods of recyclingthem to run them as a series. A series of articles
articles to clients who utilize my article submissionis much more effective than a single article
services that I'm going to share with you today:because each potential customer needs to be
1. Publish each of your articles on a separate pageexposed to you and your business several times
on your web site. Then take the keywords frombefore becoming a customer.
that article that you used in the title and text and4. Take the original article and the expanded key
create a set of meta tags for that page. Use apoint articles and offer them as an e-course to
free meta tag generator like to make sure yourpeople who visit your site and sign up for your
meta tags are properly formatted and all inclusive.e-zine. Use a free autoresponder like to deliver
Next, submit the article page to all of the freethe articles in sequence. This gives you the
search engines. Once that page is indexed thoseopportunity to capture e-mail addresses for your
keywords will attract searchers to visit your sitee-zine and allows you to use a different by-line
where you can convert them to loyal customers.highlighting your services and products with each
2. Take the article you've written and customize itarticle delivery.
for an industry you want to target. For example,Use these four tips every time you've finished
I have a client who writes internet promotionsubmitting an article and you will get thousands of
articles. After submission she customizes heradditional targeted visitors to your web site with
articles for real estate agents, accountants,just a little extra effort!
ophthalmologists, home health care companies,